Crafting Tomorrow's 
Art and Culture Today -
Join, Engage, Transform

From passive observation
to active participation

ARTfluence is an innovative software designed to enhance the museum experience by allowing visitors to interactively navigate art exhibitions and "like" displayed artworks.

  • 01

    Community Ranking

    By viewing and liking the artworks, visitors contribute to the ARTfluence ranking system. The ranking provides valuable insights into the tastes and preferences of the art community, reflecting the collective opinions of all users.

  • 02

    Consumer insights

    Each view and like helps shape a comprehensive view of what resonates most within the audience, allowing museums to understand and cater to these preferences more effectively.

How to use ARTfluence.

Step-by-step guide

Step

Choose your favorite artwork

Find an artwork that captivates you.
Step

Scan the heart-shaped QR code

Use your smartphone to scan the ARTfluence heart-shaped QR code.
Step

Introduce yourself and vote

Open the browser pop-up and provide some information about yourself. This will automatically count as a vote in our ranking system, helping to shape the community's favorites.
Step

(Optional) create your profile

Sign up for a personal ARTfluence account to save your favorites and build your own curated list.
Step

Explore ARTfluence insights

Discover who appreciates each artwork and delve into educational tags that offer quick and engaging facts to enhance your art knowledge.

Heidi Horten Collection
WE LOVE

ARTfluence was implemented by the HHC and launched via the WE LOVE exhibition in 2023. Visitors are able to vote for their favorite artworks via the application. The votes will finally decide which pieces will be included in the permanent exhibition from fall 2024.

Highlighted press coverage
and media mentions

women in business
Viennaartreview
Nürnberger Nachrichten
Die_Presse
Offenburger-Tageblatt
frankfurter-rundschau
Le_Figaro
Abendzeitung_München
badischezeitung
Salzburger Nachrichten
Volksblatt
fotocult
Merkur
Heute
Puls_24
Kronen_Zeitung
KURIER